Gregory Mountain Products has a wide technical product line of backpacks respected by serious outdoor buffs everywhere. The client wanted to show the many technical features of each pack in the line without having to walk around each pack, and the island display it was part of, to do it. We designed a swiveling fixture for each of the 18 feature packs (seen in yellow in the rendering), that would allow reps to show the front, back and side features of each pack in place. Dark wood finishes contrasted boldly with natural aluminum structures for an elegant blend of natural and industrial looks. The full exhibit is a 20x60' island with tensioned fabric hanging sign for maximum visibility from anywhere in the exhibit hall.