Dynarc needed a space that worked well for medium-sized group presentations, followed by small-group demos of their optical network product. They wanted a clean, contemporary look that was true to their Scandinavian roots. Our design utilized a wood floor which also concealed the network cabling and a plasma screen served the medium-sized group presentations. Two small-group workstations handled the personalized demos, while the closet-like structure on the right held the network server rack that was a critical part of the product. The wood and glass finishes throughout the booth give the entire space the right Scandinavian feel, while the dimensional representation of their logotype was realized as a three-dimensional element that floated over the center of the space. A conference room with a set of graphics on simple, elegant metal standoffs completed the look.